Past, Present, Futu/Her Campaign

Event Branding

To address the misconceptions about women in technology, this is branding for an event run by WIT. Intended to reframe attitudes towards girls in STEM careers, encouraging them to join the industry, it focuses on the achievements from women in the past. Using common sexist phrases, it aims to inspire girls to defy stereotypes and enable understanding that a career in technology can take them anywhere. Student brief.